Good Use is

Our Mission

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Drink Juice, Fight Waste.

We're on a mission to reduce food waste by creatively sourcing ugly and surplus fresh produce before it gets sent to a landfill. Every time you drink one of our juices, you’re joining in the fight against food waste.

Ugly Sourcing

We work with local Bay Area farms and organizations to source fresh, cosmetically disadvantaged and surplus produce. Our purchasing practices help create an additional source of income for local distributors and reduces our production costs, which means we can pass savings on to you.

Nothing wrong with fighting waste and saving money, right?

 
 

Food Waste

Over 20 billion pounds of fresh, perfectly edible produce goes to into landfills each year, sometimes it's because the produce is considered unattractive.

According to ReFed, food waste costs the United States $218 billion annually, occupies 21% of the US’s total landfill volume and uses more than 20% of our country’s fresh water supply.

How We Do It

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It all begins with ugly produce.

We collect aesthetically disadvantaged produce from local farms and wholesalers.

Then we cold-press it in San Francisco.

Our juicers create new, fun recipes with seasonal and ugly produce. Some of our juices are kept raw, while others are cold-pressured to increase shelf life.

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Our bike couriers hit the streets.

If you’re in SF, chances are, your juice was delivered by bike courier. We deliver raw juice to offices and events and cold-pressured juice to awesome retail partners!

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People like you enjoy the juice!

Whether you’re drinking Good Use Ugly Juice in the office or picking one up at your local market, we can assure you that you’ll love it!

 

Cold Processing

We love raw juice, but unless you can drink it within a few days, it too becomes food waste. We wanted to find the healthiest, most efficient way to pasteurize our juice, and decided on high pressure processing (also known as HPP), which kills off microbes in our juice while keeping all the nourishing benefits of raw juice.

Basically, cold-processing kills all the bad stuff and keeps all the good stuff. Learn more about high-pressure processing at https://coldpressurecouncil.org/.

Find Our Cold-Processed Juice in a store near you.

 

Bike-Delivered

If you get your juice delivered in San Francisco by Good Use, there's a good chance that it's come to you by bike messenger. Through our delivery system, we save over 19 metric tons of carbon emissions annually, save time and alleviate city traffic. Read more about our awesome bike couriers and San Francisco's incredible bike messenger history here!

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We’ve Saved over…

1,000,000+

pounds of ugly and surplus produce